All work

Creator economy

Vizzy

From brief to payout.

Vizzy made the creator journey legible as one connected product experience: discover a campaign, understand the brief, make the work, submit it, and see what happens next.

I worked across creator-facing product design and development, campaign and content workflows, payments and earnings, generative content analysis, and the full-stack architecture underneath them.

  • Creator experience
  • Campaign workflows
  • Generative analysis
  • Payments & infrastructure

A good creator product has to translate between two very different forms of intent: what a brand needs and what a creator can make authentically.

The system connected briefs, submissions, analysis, earnings, and payouts without losing sight of the person doing the creative work.

  1. Discover
  2. Understand the brief
  3. Create & submit
  4. See the outcome
Vizzy Creators public App Store screens showing briefs, earnings, and portfolio workflows
Public App Store material